Businessethik

Business Value Selling

Your target:

Generation of valid sales potential in accordance with a 20% BANT criteria; new and existing client development in your solution portfolio; assumption of the entire initialisation phase regarding potential new client business.  

 

Our solution:

  • Generating theme-relevant demand on the basis of the “actual” situation identified
  • Development of potential, bidirectional “coupling”
  • Generation of sales opportunities that satisfy the BANT criteria (budget, authority, need, time)
  • Breakdown of decision-making structures
  • Determining and addressing all persons involved in the decision-making process at a target client
  • Establishing the existing “actual” situations at a company (business processes, IT profile, PAIN/GAIN scenarios)
  • Clarification of benefits and value added as well as differentiation to competitors
  • Account manager – establishment of valid pipeline values